2025年3月Google SEO新闻汇总与点评（视频）

1个月过得好快，又到了每月的SEO新闻汇总和点评的时候，这一期的视频地址是：

https://www.youtube.com/watch?v=c_Soj5they0

以下是本期的新闻来源，有兴趣的小伙伴可以阅读原文。

算法更新及SEO技术

Google March 2025 core update rollout is now complete

https://searchengineland.com/google-march-2025-core-update-rollout-is-now-complete-453364

Google AI Overviews spiked during March 2025 core update

https://searchengineland.com/google-ai-overviews-spike-march-2025-core-update-453841 

GeeksforGeeks Got Deindexed: A Warning Shot Heard Across the SEO World

https://livebreatheseo.substack.com/p/geeksforgeeks-got-deindexed-a-warning 

https://www.geeksforgeeks.org/ 

John的点评：判断一个网站的质量及其外链的价值，20%看静态和历史数据、80%靠你的眼睛和思考

Google: Not all sites will fully recover with future core algorithm updates

https://searchengineland.com/google-not-all-sites-will-fully-recover-with-future-core-algorithm-updates-453507 

Google may remove your page from search if users don’t interact with it

https://searchengineland.com/google-search-remove-page-no-interactions-453458 

Using Date published + Date updated can wreck your organic CTR

https://searchengineland.com/date-published-date-updated-organic-ctr-453209

John的点评：我不完全赞同作者的观点，展示2个日期（对于读者）有好处、更透明，但 publish date不一定要展示年月日（而是月份或年份即可，或者显示 X Years Ago）

Data, Survey & Studies

AI Makes Up 0.1% of Traffic, but Clicks Aren’t Everything

https://ahrefs.com/blog/ai-traffic-research/ 

Google Search is 373x bigger than ChatGPT search

https://searchengineland.com/google-search-bigger-chatgpt-search-453142 

82% of Google AI Overviews citations come from deep pages: Report 

https://searchengineland.com/google-ai-overviews-citations-deep-pages-453414

Survey: 42% of people say Google Search is becoming less useful

https://searchengineland.com/google-search-less-useful-survey-452700 

https://www.theverge.com/press-room/617654/internet-community-future-research

Americans search Google 126 times per month on average: Study

https://searchengineland.com/126-google-searches-per-month-452972 

https://sparktoro.com/blog/new-research-how-often-do-americans-search-google-which-search-verticals-do-they-use/ 

59% of Americans click on brands they know in Google results: Survey

https://searchengineland.com/brands-search-results-survey-452789 

https://www.pageonepower.com/linkarati/navigating-digital-trust-what-makes-information-reliable 

Not appearing in Google AI Overviews significantly harms webpages: Study

https://searchengineland.com/google-ai-overviews-harms-webpages-study-452605 

https://engineering.terakeet.com/posts/aio-research-2/ 

Remote, content SEO roles in decline: Report

https://searchengineland.com/remote-content-seo-roles-decline-453664 

其他新闻

Google sued by Chegg over AI Overviews hurting traffic and revenue

https://searchengineland.com/google-sued-by-chegg-over-ai-overviews-hurting-traffic-and-revenue-452518 

Google rolls out AI Overviews In EU regions

https://searchengineland.com/google-rolls-out-ai-overviews-in-eu-regions-453595