英文SEO实战派

2025年4月SEO新闻点评:AI内容可能会被质量评估员打最低分、GeeksForGeeks人工惩罚恢复、AIO最新数据等

如果说以前Google对于AI内容有点睁一只眼、闭一张眼的话,那现在就完全不一样了,在刚刚结束的 Search Central Live 马德里站里,Google 搜索团队的发言人之一 John Mueller 提到:
Google 现在要求其人工质量评估员(Search Quality Raters)在衡量一个页面质量的时候,需要检查该页面的内容是否是AI生成,如果是的话,可以直接打最低分(Lowest)。
更多细节及过去一个月的更多新闻,请观看我刚刚录制好的4月Google SEO新闻汇总与点评。
https://www.youtube.com/watch?v=kGcSIkwO3Eg
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新闻的英文原文如下:

先快速预告几个SEO会议:

  • 9月19-21:2025深圳SEO大会(付费,有点小贵,但不是最贵)

  • 5月17-18(下周末):英文SEO实战派5月分享会和培训小课(付费,不贵)

  • 7月23-25:Search Central Live Deep Dive Asia Pacific 开放报名 https://rsvp.withgoogle.com/events/search-central-live-dd-apac-2025 (免费,报名截止日:7月2日,有审核)


算法更新有关

1)GeeksForGeeks 人工惩罚被解除,SEO流量触底反弹

https://www.reddit.com/r/theprimeagen/comments/1k0h91r/google_just_snapped_geeksforgeeks_gfg_out_of/?rdt=56089 

2)Why your site got deindexed from Google and what to do about it

https://searchengineland.com/site-deindexed-google-453826

3)【重点解读】Google quality raters now assess whether content is AI-generated

https://searchengineland.com/google-quality-raters-content-ai-generated-454161

4)【SEO怀旧】Lookback: Google launched the Penguin algorithm update 13 years ago

https://searchengineland.com/google-penguin-algorithm-update-395910 

AI Overview有关

1)Google massively expanding AI Overviews for travel, entertainment

https://searchengineland.com/google-ai-overviews-expand-travel-entertainment-454863 

2)New data: Google AI Overviews are hurting click-through rates

https://searchengineland.com/google-ai-overviews-hurt-click-through-rates-454428

3)Google officially rolls out links in AI Overviews to its own search results

https://searchengineland.com/google-links-ai-overviews-to-own-search-results-454239 

Google反垄断调查

1)DOJ unveils plan to end Google’s illegal search monopoly 

https://searchengineland.com/google-doj-illegal-monopoly-remedies-454440 

2)Sundar Pichai warns of ‘extraordinary’ risk to Google Search

https://searchengineland.com/sundar-pichai-extraordinary-risk-google-search-454869 

跟SEO有关的的市场数据或调查发现

1)U.S. search ad revenues surged to $102.9 billion in 2024

https://searchengineland.com/us-search-ad-revenues-2024-454410 

2)What should the title tag length be in 2025?

https://searchengineland.com/title-tag-length-388468 

3)What’s a good click-through rate (CTR) for SEO?

https://searchengineland.com/guide/clickthrough-rate-ctr

其他新闻

1)Do exact match domains have value in 2025?

https://searchengineland.com/exact-match-domains-value-453837

2)WordPress pages or posts: Which should you use? 

https://searchengineland.com/wordpress-pages-vs-posts-385682