霸王茶姬:震惊、愤怒!已辞退涉事店员
1月6日13时,@霸王茶姬CHAGEE 发布关于网传“霸王茶姬店员徒手操作”视频的调查及处理通报。
通报称,经认真核查,调取了完整监控,核实视频内容发生在福建漳州龙文宝龙广场店。视频中店员为跟风网络“印度奶茶”热梗博取流量,在即将开始打烊时,用当天门店的报损废弃物料进行模仿摆拍。
Chinese beverage brand CHAGEE has terminated an employee and temporarily closed a store after a video showing unsanitary drink preparation circulated online.
An internal investigation confirmed the clip was filmed at the chain's Longwen Baolong Plaza location in Zhangzhou, Fujian province. According to the company, the employee staged the act while the store was preparing to close, using discarded ingredients in an attempt to mimic a popular "Indian milk tea" internet trend.
视频截图
监控核查显示,该物料在拍摄结束后被当场倒掉,未对外销售,现场在拍摄结束后完成常规清洁消毒流程。事后该店员为掩盖错误称该行为系打烊后操作。该门店采用自动化设备制茶,所有原叶鲜奶茶的制作均通过扫码由机器自动化完成,实现人料分离。
Surveillance footage showed the materials were disposed of immediately after filming, and the area was later sanitized. No products involved were sold to customers. The employee initially misrepresented the timing of the incident in an effort to conceal their misconduct.
CHAGEE stated that all fresh milk tea at the store is prepared using sealed automated equipment, with no manual contact during production.
The company said it was "shocked and angered" by the incident and has taken the following steps: Immediate indefinite closure of the Zhangzhou store pending a full review and rectification. Dismissal of the employee for serious misconduct and integrity violations. Demotion of the store manager and regional supervisor for management failures.
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