你的手机用多久了

近日，消费者情报研究合作伙伴（CIRP）最新数据显示，随着换机周期的放缓，iPhone用户持有设备的时间正变得越来越长，至少71%的iPhone用户称其设备使用时间已超过两年。

无注释原文：

Has China Lost Its Taste for the iPhone?

From: The New York Times

For years, Apple dominated the market for high-end smartphones in China. No other company made a device that could compete with the iPhone's performance — or its position as a status object in the eyes of wealthy, cosmopolitan shoppers.

But evidence is mounting that, for many in China, the iPhone no longer holds the appeal it used to. During the first six weeks of the year, historically a peak season for Chinese shoppers to spring for a new phone, iPhone sales fell 24 percent from a year earlier, according to Counterpoint Research, which analyzes the smartphone market.

Meanwhile, sales for one of Apple's longstanding Chinese rivals, Huawei, surged 64 percent.

China's smartphone market is divided up by a number of companies. The domestic brands Vivo, Oppo and Xiaomi jostle with Apple and Huawei for the largest pieces.

It's a challenging time for Apple. Analysts say its latest product, a $3,500 virtual reality headset released in February, is still years away from gaining mainstream appeal. This month, Apple has taken two regulatory hits: a European Union fine of nearly $2 billion for anticompetitive music streaming practices and a U.S. government lawsuit claiming Apple violated antitrust laws.

For a decade, China has been the iPhone's most important market after the United States and accounted for roughly 20 percent of Apple's sales. 

“The golden time for Apple in China is over,” said Linda Sui, a senior director at TechInsights, a market research firm.

“Five years ago, Apple had really strong branding in China — people would bring tents to wait through the whole night outside the Apple Store for the next product launch,” said Lucas Zhong, a Shanghai-based analyst at Canalys, a market research firm. “The iPhone 15 launch wasn't nearly as popular.”

Apple has responded to the challenges in China. Its chief executive, Tim Cook, has traveled to the country and visited Apple's suppliers. Last week, he attended the splashy opening of an Apple Store near Shanghai's Jing'an Temple — the company's eighth store in Shanghai and 57th in China — to a crowd of Apple fans. The company also said it was expanding its research and development labs in Shanghai.

- ◆ -

注：完整题目见本文开头；中文文本为纽约时报官方译文，仅供参考

含注释全文：

Has China Lost Its Taste for the iPhone?

From: The New York Times

For years, Apple dominated the market for high-end smartphones in China. No other company made a device that could compete with the iPhone's performance — or its position as a status object in the eyes of wealthy, cosmopolitan shoppers.

多年来，苹果一直主导着中国高端智能手机市场。其他公司生产的设备与iPhone的性能相比没有竞争性，或在有钱的、见多识广的购物者眼里，不具有iPhone的那种地位象征。

dominate /ˈdɒm.ɪ.neɪt/ 表示“占支配地位；占主导地位；拥有优势；最明显的”，英文解释为“To dominate a situation means to be the most powerful or important person or thing in it.”举个🌰：The book is expected to dominate the best-seller lists. 这本书预期将居畅销书榜首。

cosmopolitan /ˌkɒz.məˈpɒl.ɪ.tən/ 表示“来自世界各地的；国际大都会的；世界性的”，英文解释为“containing or having experience of people and things from many different parts of the world”举个🌰：New York is a highly cosmopolitan city. 纽约是个国际化程度很高的大都市。

But evidence is mounting that, for many in China, the iPhone no longer holds the appeal it used to. During the first six weeks of the year, historically a peak season for Chinese shoppers to spring for a new phone, iPhone sales fell 24 percent from a year earlier, according to Counterpoint Research, which analyzes the smartphone market.

但越来越多的证据表明，对许多中国人来说，iPhone不再具有以前的那种吸引力。每年的前六周历来是中国消费者购买新手机的旺季，据分析智能手机市场的Counterpoint Research的数据，中国今年头六周的iPhone销量与去年同期相比下降了24%。

mount /maʊnt/ 作动词，1）表示“准备；安排；组织；开展，发动”，英文解释为“If you mount a campaign or event, you organize it and make it take place.”举个🌰：The National Gallery mounted an exhibition of American painting. 国家美术馆举办了美国画展。

📍BBC在「重庆公交车坠江」一文中提到的，开展大规模救援行动，A huge rescue operation was mounted.

2）表示“逐步增加；增长，上升”，就是increase的高级版，举个🌰：The death toll continues to mount. 死亡人数持续增加。

📍2019年9月，美国电子烟巨头Juul的CEO辞职时，经济学人的文章中用到了As concerns mount这一表达：Juul replaced its chief executive, as concerns mount about the health risks of e-cigarettes.

3）表示“安放，安装；镶嵌；裱贴”，英文解释为“to fix something to a wall, in a frame, etc., so that it can be looked at or used”举个🌰：The surveillance camera is mounted above the main door. 闭路电视的摄像机安装在大门的上方。

4）熟词僻义，作动词，表示“骑上（马、自行车等）”，英文解释为“to get on a horse, bicycle, etc.. in order to ride”举个🌰：She mounted her horse and rode off. 她骑上马走了。

mounting /ˈmaʊn.tɪŋ/ 作形容词，表示“增加的；加剧的”，英文解释为“gradually increasing”如：mounting anxiety/excitement 不断增长的焦虑/兴奋。

📺美剧《美国恐怖故事》（American Horror Story）中的台词提到：But there's mounting evidence that this man is a war criminal. 但是有大量的证据显示这人是个战犯。

peak /piːk/ 可以作名词，也可以作动词，表示“（达到）峰值”，英文解释为“When something peaks, it reaches its highest value or its highest level.”举个🌰：Temperatures have peaked at over 90 degrees. 温度已达到峰值，超过了90度。

表示“支付（某物）：花钱购买（某物）；（通常替其他人）支付（或购买）（某物）”，英文解释为“to pay for or buy something, often for someone else”举个🌰：They offered to spring for the tickets. 他们愿意出钱买票。

Meanwhile, sales for one of Apple's longstanding Chinese rivals, Huawei, surged 64 percent.

与此同时，作为苹果在中国的老对手之一，华为的销量猛增了64%。

rival /ˈraɪ.vəl/ 作名词，表示“竞争对手；敌手”，英文解释为“a person, group, etc. competing with others for the same thing or in the same area”

作动词，表示“可与…相媲美，比得上”，英文解释为“to be as good, clever, beautiful, etc. as someone or something else”举个🌰：No computer can rival a human brain for/in complexity. 没有任何计算机比得上人脑复杂。

surge /sɜːdʒ/ 1）作动词，表示“急剧上升；飞涨；剧增”，英文解释为“If something surges, it increases suddenly and greatly, after being steady or developing only slowly.”举个🌰：The company's profits have surged. 公司的利润激增。

2）作名词，表示“剧增”，英文解释为“A surge is a sudden large increase in something that has previously been steady, or has only increased or developed slowly.”举个🌰：An unexpected surge in electrical power caused the computer to crash. 突然出现的电压剧增导致电脑死机。

🎬电影《雷神2：黑暗世界》（Thor: The Dark World）中的台词提到：But she will not survive the amount of energy surging within her. 但她体内涌动的能量太大 她撑不住的。

China's smartphone market is divided up by a number of companies. The domestic brands Vivo, Oppo and Xiaomi jostle with Apple and Huawei for the largest pieces.

中国智能手机市场的份额由多家公司分享。国产品牌Vivo、Oppo和小米与苹果和华为争夺最大的几块份额。

jostle /ˈdʒɒs.əl/ 表示“挤；推；撞”，英文解释为“to knock or push roughly against someone in order to move past them or get more space when you are in a crowd of people”举个🌰：As we came into the arena, we were jostled by fans pushing their way towards the stage. 我们进入场内时，被拥向舞台的歌迷们推来搡去。

📍jostle for sth表示“为…竞争，争夺”，英文解释为“If people jostle for something, they compete with each other in order to get what they want.”

It's a challenging time for Apple. Analysts say its latest product, a $3,500 virtual reality headset released in February, is still years away from gaining mainstream appeal. This month, Apple has taken two regulatory hits: a European Union fine of nearly $2 billion for anticompetitive music streaming practices and a U.S. government lawsuit claiming Apple violated antitrust laws.

对苹果来说，这是个充满挑战的时候。它在今年2月发布了售价3500美元的虚拟现实头显，分析人士说，这款最新产品距离获得主流吸引力仍需数年时间。苹果公司还在本月遭受了两项监管打击：欧盟对其在音乐流媒体方面的反竞争行为罚款近20亿美元；此外，美国政府对苹果公司提起诉讼，指控其违反了反垄断法。

antitrust /ˌæn.tiˈtrʌst/ 表示“（法律）反托拉斯的，反垄断的”，英文解释为“relating to efforts to prevent companies from working together to control prices unfairly or to create a monopoly (= a single company or group of companies that is the only supplier of something)”

For a decade, China has been the iPhone's most important market after the United States and accounted for roughly 20 percent of Apple's sales. 

十年来，中国一直是仅次于美国的最重要的iPhone市场，约占苹果销售额的20%。

“The golden time for Apple in China is over,” said Linda Sui, a senior director at TechInsights, a market research firm.

“苹果在中国的黄金时代已经结束，”市场研究公司TechInsights的高级总监隋倩说。

“Five years ago, Apple had really strong branding in China — people would bring tents to wait through the whole night outside the Apple Store for the next product launch,” said Lucas Zhong, a Shanghai-based analyst at Canalys, a market research firm. “The iPhone 15 launch wasn't nearly as popular.”

“五年前，苹果在中国是一个非常强大的品牌，人们会带着帐篷在苹果专卖店外彻夜等待新款产品的发布，”市场研究公司Canalys驻上海的分析师钟晓磊说。“iPhone 15的推出并没有引起太大的轰动。”

Apple has responded to the challenges in China. Its chief executive, Tim Cook, has traveled to the country and visited Apple's suppliers. Last week, he attended the splashy opening of an Apple Store near Shanghai's Jing'an Temple — the company's eighth store in Shanghai and 57th in China — to a crowd of Apple fans. The company also said it was expanding its research and development labs in Shanghai.

苹果已对在中国面临的挑战做出回应。首席执行官蒂姆·库克前往中国造访苹果的供应商。上周，他出席了上海静安寺附近一家苹果专卖店为一群苹果粉丝举行的盛大开业仪式，这是苹果在上海的第8家店，在中国的第57家店。苹果还表示，正在扩建公司在上海的应用研究实验室。

splashy /ˈsplæʃ.i/ 表示“奢华的；轰动的”，英文解释为“more expensive, exciting, etc. than necessary”举个🌰：Hollywood tends to make splashy films with lots of star actors. 好莱坞惯于拍一些耗资巨大、明星云集的大片。

- 词汇盘点 -

LearnAndRecord

2015年2月8日

2024年7月11日

第3442天

每天持续行动学外语