疯狂小杨哥“美诚月饼事件”引热议

近日，“疯狂小杨哥”及“三只羊”旗下主播直播带货的“美诚月饼”陷入虚假宣传风波。

今天你练听力了吗？

🤔️小作业：

1. Based on the passage, which of the following statements is TRUE about Guangzhou Meisun Food Company?

A. It is a high-end mooncake brand established in Hong Kong.

B. It has been selling products in Hong Kong for several years.

C. It is not registered in Hong Kong and has never sold products there.

D. It is a subsidiary of Three Sheep Group founded by Zhang.

2. If Zhang's company pays out 50 million yuan in wages each month, approximately how much does it pay out in a year in US dollars? (Assume US$1 = 7.1 yuan)

A. US$84.5 million

B. US$7.04 million

C. US$600 million

D. US$8.45 million

无注释原文：

Chinese influencer Crazy Xiaoyangge prompts mooncake probe with 'made in Hong Kong' claim

From: SCMP

As people gather to celebrate the Mid-Autumn Festival on Tuesday, top-earning Chinese influencer Crazy Xiaoyangge finds himself facing an investigation into allegations that his company sold mooncakes it falsely claimed were from Hong Kong.

Three Sheep Group, a company founded by the influencer, whose real name is Zhang Qingyang, is being investigated for allegedly “misleading consumers” via a live-streaming promotion, according to a statement issued by a local regulator in Hefei, capital of eastern Anhui province, where the company is based.

The case will be handled in accordance with the law based on the investigation results, the statement said.

“Any illegal business activities found in the live-streaming sales will be penalised according to the law,” the regulator added.

Zhang, whose moniker Crazy Xiaoyangge means “crazy little brother Yang” in Chinese, is among the highest-paid online personalities in China. He earned 3.21 billion yuan (US$450 million) in 2023, according to a list prepared by the Guangdong E-commerce Summit Forum.

On Monday, Zhang touted what he referred to as “Hong Kong Meisun Mooncakes” via a live stream on Douyin, the ByteDance-owned platform that is the Chinese version of TikTok.

Zhang claimed that the mooncakes were a “high-end brand” in Hong Kong. However, the maker, Guangzhou Meisun Food Company, is not registered in Hong Kong, and the product has never been sold in the city.

“The regulator should give Crazy Xiaoyangge a severe penalty,” a user nicknamed Luochao Biz Talks said in a post on Xiaohongshu, an Instagram-like Chinese social platform also known as Little Red Book or simply Red. “I think regulators can fine such live-streaming e-commerce companies that sell fake products”, the same as it would do for large e-commerce sites, the user added.

The mooncakes are no longer found on Zhang's online store. Three Sheep did not respond to a request for comment.

The controversy comes weeks after Three Sheep established a subsidiary in Hong Kong.

The Hong Kong company was registered on July 16, according to the Companies Registry. It rented a 5,570 sq ft office in the United Asia Finance Centre in Wan Chai at a monthly rent of HK$183,000 (US$23,474), the Post reported earlier.

Founded by Zhang in 2021, Three Sheep is a service platform for online creators in China, a type of company sometimes known as a multichannel network. Its businesses cover brand operations, live broadcasting, talent incubation, investment, supply chain services and celebrity brokerage, according to its official website.

Zhang creates comedic short videos and is a well-known anchor for e-commerce live-streams. In November 2022, he became the first influencer to get 100 million followers on Douyin. In 2023, he disclosed that his company pays out 50 million yuan in wages each month.

- ◆ -

注：完整题目见本文开头；中文文本为机器翻译并非一一对应，仅供参考

含注释全文：

Chinese influencer Crazy Xiaoyangge prompts mooncake probe with 'made in Hong Kong' claim

From: SCMP

As people gather to celebrate the Mid-Autumn Festival on Tuesday, top-earning Chinese influencer Crazy Xiaoyangge finds himself facing an investigation into allegations that his company sold mooncakes it falsely claimed were from Hong Kong.

本周二，当人们欢聚一堂庆祝中秋佳节时，中国收入最高的网红之一疯狂小杨哥（Crazy Xiaoyangge，真名张庆杨）却发现自己正面临调查，其公司被指控虚假宣称销售来自香港的月饼。

influencer /ˈɪn.flu.ən.sər/ 字面上的意思就是影响者，有影响力的人，柯林斯词典中的解释分为两种，一个就是字面上的意思：any person or thing that exerts an influence；另一种解释为：a person who uses social media to promote lifestyle choices, commercial products, etc to his or her followers. 利用社交媒体向自己的粉丝推广或推荐产品和服务的人，就是类似于现在网络中的“网红、博主”，或者说关键意见领袖，Key Opinion Leader，KOL.

allegation /ˌæl.əˈɡeɪ.ʃən/ 表示“指控，指责”，英文解释为“An allegation is a statement saying that someone has done something wrong.”举个🌰：The company has denied the allegations. 该公司否认了这些指控。

Three Sheep Group, a company founded by the influencer, whose real name is Zhang Qingyang, is being investigated for allegedly “misleading consumers” via a live-streaming promotion, according to a statement issued by a local regulator in Hefei, capital of eastern Anhui province, where the company is based.

根据三只羊集团（Three Sheep Group）所在地安徽省省会合肥市当地监管机构发布的声明，该公司因涉嫌通过直播带货“误导消费者”而正在接受调查。

stream /striːm/ 作动词，1）表示“流，流动；流出，涌出”，英文解释为“to flow somewhere or produce liquid, quickly and in large amounts without stopping”举个🌰：There were tears streaming down his face. 泪水顺着他的脸滑落。

2）表示“用流式传输，流播（无须待整个文件下载到计算机便可播放互联网上的视频或音频文件）；在线收听（或收看）”，英文解释为“to play video or sound on a computer by receiving it as a continuous stream, from the Internet for example, rather than needing to wait until the whole of the material has been downloaded”

📍streaming 名词，表示“（音频或视频的）流动式接收，在线收听（或收看）”，英文解释为“the activity of listening to or watching sound or video directly from the internet”举个🌰：LR Sports now comes with free live streaming for mobile devices. LR体育台现在向用户提供免费的手机直播服务。

📍streaming service表示“流媒体服务，串流服务”，英文解释为“a service that sends video, music, etc., over the internet so that people can watch or listen to it immediately rather than having to download it, or rather than having to watch or listen at a particular time when something is broadcast”举个🌰：A streaming service such as Netflix or Amazon Prime provides unlimited streaming of TV shows, movies, comedy specials and original programming. 网飞或亚马逊Prime等流媒体服务可提供电视节目、电影、喜剧特辑和原创节目的无限流媒体节目。

📍livestream/live-stream 表示“互联网直播，线上直播，流直播”，英文解释为“to broadcast video and sound of an event over the internet as it happens, or to be broadcast in this way”

📍此处 live 读作/laɪv/，可以作形容词，也可以作副词，表示“直播的；现场播出的”，英文解释为“broadcast as it happens; performing or being performed in front of an audience”举个🌰：I've got two tickets to see them (perform) live. 我有两张看他们现场演出的门票。

The case will be handled in accordance with the law based on the investigation results, the statement said.

声明指出，将根据调查结果依法依规处理。

“Any illegal business activities found in the live-streaming sales will be penalised according to the law,” the regulator added.

监管机构补充说：“对于直播带货中发现的任何违法经营活动，将依法予以处罚。”

英式 penalise 美式 penalize /ˈpiː.nəl.aɪz/ 表示“（因犯规）处罚，惩罚”，英文解释为“to punish someone for breaking a rule”举个🌰：He was penalized early in the game for uunsportsmanlike conduct. 他在比赛开始不久因危险动作而受到处罚。

Zhang, whose moniker Crazy Xiaoyangge means “crazy little brother Yang” in Chinese, is among the highest-paid online personalities in China. He earned 3.21 billion yuan (US$450 million) in 2023, according to a list prepared by the Guangdong E-commerce Summit Forum.

张庆杨，网名疯狂小杨哥，是中国收入最高的网红之一。根据广东电子商务高峰论坛编制的一份榜单，他在2023年的收入为32.1亿元人民币（约合4.5亿美元）。

moniker /ˈmɒn.ɪ.kər/ 表示“名字；绰号”，英文解释为“a name or nickname”

On Monday, Zhang touted what he referred to as “Hong Kong Meisun Mooncakes” via a live stream on Douyin, the ByteDance-owned platform that is the Chinese version of TikTok.

周一，张庆杨通过抖音直播推销所谓的“香港美诚月饼”，抖音是字节跳动旗下的平台，是中国版的TikTok。

tout /taʊt/ 表示“标榜；吹捧；吹嘘”，英文解释为“to try to persuade people that sb/sth is important or valuable by praising them/it”举个🌰：A local car dealership was touting its services/wares on the radio. 一家地方汽车特许经销商正在当地电台作宣传。

🎬电影《大谎言家》（Big Fat Liar）中的台词提到：Big Fat Liar is already being touted as next summer's must-see movie event. 《大谎言家》已被誉为明年夏天必看的电影。

Zhang claimed that the mooncakes were a “high-end brand” in Hong Kong. However, the maker, Guangzhou Meisun Food Company, is not registered in Hong Kong, and the product has never been sold in the city.

张庆杨声称该月饼是香港的“高端品牌”。然而，生产商广州美诚食品有限公司并未在香港注册，产品也从未在香港销售过。

register /ˈredʒ.ɪ.stər/ 1）熟词僻义，表示“显示（读数）；记录”，英文解释为“if a measuring instrument registers an amount or sth registers an amount on a measuring instrument, the instrument shows or records that amount”举个🌰：The thermometer registered 25°C. 温度计显示读数为25摄氏度。

2）我们常见的含义是“（尤指把姓名）登记，注册”，英文解释为“to put information, especially your name, into an official list or record”举个🌰：I registered the car in my name. 我把车登记在我的名下。

3）表示“流露出；显得；表达出”，英文解释为“to show or express a feeling”举个🌰：Her face registered disapproval. 她脸上流露出不赞同的神色。

📍政府工作报告中经常会出现这个词，比如2020年报告Part 1中提到的：先进制造业、现代服务业较快增长。Advanced manufacturing and modern services registered rapid growth. 以及2018年报告Part 1中提到的：国内生产总值从54万亿元增加到82.7万亿元，年均增长7.1%，China's gross domestic product (GDP) has risen from 54 trillion to 82.7 trillion yuan, registering average annual growth of 7.1 percent; 都有“显示；指示；表达”的含义（to record, show, or express something）。

“The regulator should give Crazy Xiaoyangge a severe penalty,” a user nicknamed Luochao Biz Talks said in a post on Xiaohongshu, an Instagram-like Chinese social platform also known as Little Red Book or simply Red. “I think regulators can fine such live-streaming e-commerce companies that sell fake products”, the same as it would do for large e-commerce sites, the user added.

一位昵称为罗超说商业的用户在小红书（类似Instagram的中国社交平台）上发帖表示：“监管部门应该对疯狂小杨哥进行严厉处罚。我认为，监管部门可以像对大型电商平台一样，处罚这些销售假冒产品的直播电商公司。”

biz /bɪz/ 表示“商业；生意”，英文解释为“a particular type of business”如：the entertainment/movie/music biz 娱乐/电影/音乐产业，举个🌰：She is one of the top amateur riders in the biz. 她是这一行当最顶尖的骑手。

The mooncakes are no longer found on Zhang's online store. Three Sheep did not respond to a request for comment.

目前，张庆杨的线上店铺已无法找到这些月饼。三只羊集团未对此作出回应。

The controversy comes weeks after Three Sheep established a subsidiary in Hong Kong.

值得注意的是，这场风波发生在三只羊集团于香港成立子公司数周之后。

controversy /ˈkɒn.trə.vɜː.si/ 表示“争议；争论；争辩”，英文解释为“a lot of disagreement or argument about something, usually because it affects or is important to many people”举个🌰：There was a big controversy surrounding / over the use of drugs in athletics. 体育界对使用违禁药物争议很大。

subsidiary /səbˈsɪd.i.ə.ri/ 表示“子公司；附属公司”，英文解释为“A subsidiary or a subsidiary company is a company which is part of a larger and more important company.”

The Hong Kong company was registered on July 16, according to the Companies Registry. It rented a 5,570 sq ft office in the United Asia Finance Centre in Wan Chai at a monthly rent of HK$183,000 (US$23,474), the Post reported earlier.

根据公司注册处的资料，这家香港公司于7月16日注册。据《南华早报》（SCMP）早前报道，该公司在湾仔的亚洲联合财务中心租赁了一间5,570平方英尺的办公室，月租金为18.3万港元（约合23,474美元）。

Founded by Zhang in 2021, Three Sheep is a service platform for online creators in China, a type of company sometimes known as a multichannel network. Its businesses cover brand operations, live broadcasting, talent incubation, investment, supply chain services and celebrity brokerage, according to its official website.

三只羊集团由张庆杨于2021年创立，是一家服务于中国在线创作者的平台，这类公司有时被称为多平台网络（Multichannel Network，MCN）公司。根据其官网介绍，公司的业务涵盖品牌运营、直播、人才孵化、投资、供应链服务和明星经纪。

“多渠道网络”（Multichannel Network，简称MCN）是一种为网络内容创作者提供支持和服务的机构。通俗地说，MCN就像是内容创作者的“经纪公司”或“幕后团队”。他们汇集了许多创作者，提供一系列帮助，例如：内容策划、推广宣传、商业变现、培训指导等。MCN与各种网络平台（如抖音、快手、YouTube等）合作，帮助创作者在这些平台上取得更好的发展。对于创作者来说，加入MCN可以让他们专注于内容本身，而不用过多担心运营和商业化的问题。

incubation /ˌɪŋkjuˈbeɪʃn/ 1）表示“（传染病的）潜伏期”，英文解释为“the time between sb being infected with a disease and the appearance of the first symptoms”

2）表示“孵化（蛋）”，英文解释为“the process in which a bird, etc. keeps its eggs warm until the young come out, or the process in which an egg develops until the stage at which the young come out”举个🌰：The incubation period varies depending on the time of year when the eggs were laid. 孵化期的长短取决于每年产卵的时间。

supply chain /səˈplaɪ ˌtʃeɪn/ 表示“（商品的）供应链”，英文解释为“the system of people and things that are involved in getting a product from the place where it is made to the person who buys it”

brokerage /ˈbrəʊ.kər.ɪdʒ/ 1）表示“（外汇、股票等）经纪商”，英文解释为“an organization that buys and sells foreign money, shares in companies, etc. for other people”如：an online brokerage 网上经纪商。

2）表示“（外汇、股票等的）经纪业；佣金”，英文解释为“the activity of buying and selling foreign money, shares in companies, etc. for other people, or the money that is charged for doing this”举个🌰：The company's main activity is insurance brokerage. 这家公司的主要业务是从事保险经纪。

Zhang creates comedic short videos and is a well-known anchor for e-commerce live-streams. In November 2022, he became the first influencer to get 100 million followers on Douyin. In 2023, he disclosed that his company pays out 50 million yuan in wages each month.

张庆杨以创作搞笑短视频而闻名，也是知名的电商直播主播。2022年11月，他成为抖音上首位粉丝突破1亿的网红。2023年，他透露公司每月支付工资达5000万元人民币。

comedic /kəˈmiː.dɪk/ 表示“喜剧的”，英文解释为“relating to or involving comedy”如：a comedic actor/actress 喜剧男/女演员。

anchor /ˈæŋkə/ 作动词，1）表示“把…系住（或扎牢）；使稳固，使固定”，英文解释为“to make something or someone stay in one position by fastening him, her, or it firmly”举个🌰：We anchored ourselves to the rocks with a rope. 我们用绳子把自己固定在岩石上。

2）表示“使扎根；使基于”，英文解释为“to firmly base sth on sth else”举个🌰：Her novels are anchored in everyday experience. 她的小说取材自日常生活经验。

作名词，1）表示“锚”，英文解释为“a heavy metal object, usually shaped like a cross with curved arms, on a strong rope or chain, that is dropped from a boat into the water to prevent the boat from moving away”

2）美式，表示“（广播、电视节目的）主持人”。

3）表示“可以依靠的人（或物）；精神支柱；靠山”，英文解释为“someone or something that gives support when needed”举个🌰：She was my anchor when things were difficult for me. 我身处困境时，她就是我的精神支柱。

disclose /dɪˈskləʊz/ 表示“公开，公布；透露，揭露”，英文解释为“to make something known publicly, or to show something that was hidden”举个🌰：The company has disclosed profits of over £200 million. 这家公司已公布其利润超过两亿英镑。

📍词根“dis-”表示“分开”，“close”意味着“关闭”，整体表示“打开关闭的东西”，即“揭露”或“透露”信息。近义词：reveal（揭示），同根词：disclosure（披露），常用短语：disclose information（透露信息）

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