“苏超”为啥火了？

近日，江苏省城市足球联赛在全网爆火。

今天你练听力了吗？

🤔️小作业：

1. What is the main function of the paragraph discussing Jinling Sports Equipment?

A. To illustrate how the league affects the performance of local businesses

B. To emphasize the importance of government investment

C. To critique the speculation in Chinese stock markets

D. To highlight the role of foreign investors in the sports economy

无注释原文：

Grassroots Soccer Boom in Jiangsu Set to Drive Over USD41.8 Million in Economic Activity

By ChatGPT

A homegrown soccer league in China's eastern Jiangsu province is turning heads—not just for the action on the pitch, but for its surprising economic impact. The newly launched Jiangsu Football City League, already nicknamed the "Jiangsu Super League" by enthusiastic fans, is projected to generate more than CNY300 million (USD41.8 million) this season, according to organizers.

The tournament features teams from 13 cities, including major urban centers like Nanjing and Suzhou, and is composed primarily of students and amateur players. Running from May to early November, the league will stage 85 matches in total.

What started as a local initiative has quickly become a social media sensation, drawing massive crowds and energizing communities across the province. The Jiangsu Sports Bureau reports that attendance has already topped 180,000, with an average of nearly 9,000 spectators per match. This surge in foot traffic is also driving demand in nearby sectors such as restaurants and hotels.

Each city is expected to contribute over CNY20 million (USD2.8 million) in revenue through the season, according to Jiangsu Sports Industry Group, a co-organizer of the event.

The league's momentum is even spilling into the capital markets. Jinling Sports Equipment, a Suzhou-based football gear supplier, has seen its stock price double in just five trading days. The company's shares surged another 20 percent today to close at CNY29.38 (USD4.10), hitting the daily trading limit for the third straight session.

Corporate sponsors are also riding the wave. The Bank of Jiangsu leads as the tournament's title sponsor, joined by well-known names such as King's Luck (a Jiangsu-based liquor brand), Master Kong (instant noodles), and Kelme, a Spanish sportswear brand that entered China in 2014 and was later acquired by Yuanxiang Garment, a Fujian-based company, in 2018.

According to Ke Hongrun, head of Kelme's China marketing division, the scale of public interest has surpassed expectations. The brand is now planning to deepen its collaboration with the Jiangsu Football Association to enhance visibility and drive sales.

Looking ahead, league organizers are aiming to formalize its commercial model. Plans are underway to monetize broadcast rights, sponsorship deals, and merchandising, laying the groundwork for long-term sustainability and professional growth, said Wang Xiaowan, vice chairman of the provincial football association.

Jiangsu's experiment with community-driven soccer could be a blueprint for other regions, proving that even amateur sports can pack a powerful economic punch when passion meets good planning.

- ◆ -

注：完整题目见本文开头；中文文本为机器翻译并非一一对应，仅供参考

含注释全文：

Grassroots Soccer Boom in Jiangsu Set to Drive Over USD41.8 Million in Economic Activity

By ChatGPT

A homegrown soccer league in China's eastern Jiangsu province is turning heads—not just for the action on the pitch, but for its surprising economic impact. The newly launched Jiangsu Football City League, already nicknamed the "Jiangsu Super League" by enthusiastic fans, is projected to generate more than CNY300 million (USD41.8 million) this season, according to organizers.

中国东部江苏省一项地本土足球联赛因其赛场上的精彩表现及强劲的经济拉动力而引发热议。被球迷亲切地称为“苏超”的江苏城市足球联赛刚刚启动，主办方预计其本赛季将带来超过3亿元人民币（约合4180万美元）的收益。

表示“引人注目，吸引众人目光，令人侧目（尤指因为某人外貌惊艳、行为特别或表现出色）”，英文解释为“attract a great deal of attention or interest”

pitch /pɪtʃ/ 作名词 1）表示“投球”，英文解释为“a throw in a baseball game”如：a good/bad pitch 质量好/差的投球。

2）表示“运动场地；（尤指）足球场”，英文解释为“an area painted with lines for playing particular sports, especially football”如：a football/hockey/cricket pitch 足球/曲棍球/板球赛场。

作动词，pitch /pɪtʃ/ 表示“竭力劝说”，英文解释为“to try to persuade someone to do something”举个🌰：She pitched her idea to me over a business lunch. 她在一次吃工作午餐时竭力向我游说她的想法。

📍“pitch”是一个商业术语，通常用于描述提出一个想法、产品、服务或企业给潜在的投资者、客户或合作伙伴的过程。可以将它翻译为“推销”，“销售提案”或“推介”。

nickname /ˈnɪk.neɪm/ 可以作名词，也可以作动词，表示“给…起绰号”，英文解释为“to give a nickname to sb/sth”举个🌰：LR was nicknamed ‘Lu Rou’. LR外号叫“卤肉”。

The tournament features teams from 13 cities, including major urban centers like Nanjing and Suzhou, and is composed primarily of students and amateur players. Running from May to early November, the league will stage 85 matches in total.

该联赛汇聚了南京、苏州等13座城市的代表队，队员大多是学生和业余球员。整个联赛从5月持续到11月初，总共将进行85场比赛。

compose /kəmˈpəʊz/ 1）表示“作曲；创作（乐曲、诗歌）；著（书）”，英文解释为“to produce music, poetry, or formal writing”举个🌰：The music was specially composed for the film. 这音乐是专门为该电影创作的。

2）be composed of sth 表示“由…组成，由…构成”，英文解释为“to be formed from various things”举个🌰：Air is composed mainly of nitrogen and oxygen. 空气主要由氮和氧构成。

amateur /ˈæm.ə.tər/ 作形容词，表示“业余爱好的，非职业的”，英文解释为“taking part in an activity for pleasure, not as a job”如：an amateur astronomer/boxer/historian 业余天文学爱好者/拳击手/历史学爱好者。

stage /steɪdʒ/ 作名词，表示“（火箭的）级”，英文解释为“one of the separate parts of a rocket, each part having its own engine”举个🌰：Once its fuel supply runs out, each stage separates from the main part of the rocket and falls back to earth. 每一级在燃料燃尽后，就会从火箭主体上脱落，落回到地球上。

stage /steɪdʒ/ 作动词，1）表示“上演；举办；举行；组织；筹划”，英文解释为“to organize and present a play or an event for people to see”，如：to stage a ceremony/an event/an exhibition 举行仪式/活动/展览，举个🌰：The local theatre group is staging a production of ‘Hamlet’. 当地剧团在上演《哈姆雷特》。

2）表示“使发生；使出现”，英文解释为“to make sth happen”举个🌰：After five years in retirement, he staged a comeback to international tennis. 退役五年之后，他又复出国际网坛。

🎬电影《无罪的罪人》（Presumed Innocent）中的台词提到：Your opinion is that this was... a staged rape? 你的看法是这是…有预谋的强奸？

区分： 📍wage 作名词，表示“工资，工钱，报酬”，作动词，表示“发动（战争）；组织，筹备（活动）”，英文解释为“to fight a war or organize a series of activities in order to achieve something”举个🌰：They've been waging a long campaign. 他们已组织发起了一场持久的运动。

📍《经济学人》（The Economist）一篇介绍拉美电商平台美卡多的文章中提到：The biggest is Amazon, against which his firm has waged a costly battle in Mexico. 最大的威胁来自亚马逊，美卡多与它在墨西哥展开了一场较量，代价高昂。

What started as a local initiative has quickly become a social media sensation, drawing massive crowds and energizing communities across the province. The Jiangsu Sports Bureau reports that attendance has already topped 180,000, with an average of nearly 9,000 spectators per match. This surge in foot traffic is also driving demand in nearby sectors such as restaurants and hotels.

起初的地方探索性赛事，现已成为社交网络上的现象级热点，观众蜂拥而至，为江苏省各地注入活力。江苏省体育局表示，当前赛事总观赛人次已超过18万，平均单场有近9000观众。赛事带动的巨大客流也正显著拉动餐饮、住宿等周边消费。

sensation /senˈseɪ.ʃən/ 1）表示“轰动；哗然；引起轰动的人（或事物）”，英文解释为“very great surprise, excitement, or interest among a lot of people; the person or the thing that causes this surprise”举个🌰：The band became a sensation overnight. 一夜之间，这支乐队名声大振。

📍此前，戳爷Troye Sivan被传已分手数月？文中出现过，pop sensation可以理解为“流行巨星”，“流行天王”。还有，63岁中国爷爷成油管网红文中标题就是Master carpenter's ancient Chinese skills are a YouTube sensation.

2）作可数名词，还可以表示“感觉；知觉”，英文解释为“a feeling that you get when sth affects your body”如：a tingling/burning sensation 刺痛/烧灼的感觉。

3）作不可数名词，可以表示“感觉能力；知觉能力”，英文解释为“the ability to feel through your sense of touch”举个🌰：She seemed to have lost all sensation in her arms. 她的两条胳膊好像完全失去知觉了。

🎬电影《困在爱中》（Stuck in Love）中的台词提到：I was overcome by the oddest sensation. 我像是被一种怪异的冲动（感觉）驱使着。

📍词根“-sens-”来自拉丁语“sensare”，表示“感觉”。近义词：phenomenon（现象），同根词：sensitive（敏感的），常用短语：cause a sensation（引起轰动）

energize /ˈen.ə.dʒaɪz/ 表示“使精力充沛，使有活力；激励，激发”，英文解释为“to make someone feel energetic or eager”举个🌰：I felt very energized after my holiday. 假期过后，我感到精力非常充沛。

foot traffic /ˈfʊt ˌtræf.ɪk/ 表示“（商店等的）顾客流量”，英文解释为“the number of people who go into a shop or business in a particular period of time”

Each city is expected to contribute over CNY20 million (USD2.8 million) in revenue through the season, according to Jiangsu Sports Industry Group, a co-organizer of the event.

联合主办方江苏省体育产业集团表示，预计本赛季各参赛城市将为联赛带来逾2000万元人民币（约合280万美元）的收益。

The league's momentum is even spilling into the capital markets. Jinling Sports Equipment [SHE: 300651], a Suzhou-based football gear supplier, has seen its stock price double in just five trading days. The company's shares surged another 20 percent today to close at CNY29.38 (USD4.10), hitting the daily trading limit for the third straight session.

资本市场也被这股足球热潮点燃。苏州足球器材企业金陵体育（Jinling Sports Equipment）股价在短短五个交易日内翻了一番，今天再次大涨20%，收盘价29.38元人民币（约4.10美元），连续三日触及涨停。

momentum /məˈmen.təm/ 表示“动量，冲量；冲力；推动力；势头”，英文解释为“the force that keeps an object moving or keeps an event developing after it has started”举个🌰：Once you push it, it keeps going under its own momentum. 一旦你推动了它，它就会在自己的动量作用下持续运动。

gear /ɡɪər/ 表示“（从事某活动的）装备，用具，衣服”，英文解释为“the equipment, clothes, etc. that you use to do a particular activity”，如：fishing/camping gear 钓鱼/野营用具。又是联邦快递！来华包裹内含枪？？？文中提到华为公司时用的telecom-gear maker 通讯/电信设备制造商。

📍gear可以指衣服（clothes），如：all the latest gear 最新潮的衣服。

Corporate sponsors are also riding the wave. The Bank of Jiangsu leads as the tournament's title sponsor, joined by well-known names such as King's Luck (a Jiangsu-based liquor brand), Master Kong (instant noodles), and Kelme, a Spanish sportswear brand that entered China in 2014 and was later acquired by Yuanxiang Garment, a Fujian-based company, in 2018.

赞助企业也纷纷入局。江苏银行作为本次赛事的主冠名商，此外还有今世缘（江苏白酒品牌）、康师傅（方便面）以及西班牙运动品牌卡尔美（2014年进入中国，2018年被福建远祥服装织造公司收购）等知名企业。

表示“顺势而为，趁势而上，借势发展，抓住机遇乘风而起”，英文解释为“to enjoy the advantages of a particular situation”

acquire /əˈkwaɪər/ 作动词，表示“取得，获得；购得；学到；收购”，英文解释为“to get something”举个🌰：He acquired the firm in 2025. 他于2025年收购了这家公司。

According to Ke Hongrun, head of Kelme's China marketing division, the scale of public interest has surpassed expectations. The brand is now planning to deepen its collaboration with the Jiangsu Football Association to enhance visibility and drive sales.

卡尔美中国市场负责人柯鸿润表示，足球热潮所引发的关注远超预期。该品牌目前正计划与江苏省足协深化合作，以提升品牌曝光度并带动销量。

surpass /səˈpɑːs/ 表示“超过，优于，胜过”，英文解释为“to do or be better than”举个🌰：His time for the 100 metres surpassed the previous world record by one hundredth of a second. 他以0.01秒的优势打破了100米短跑的前世界纪录。

Looking ahead, league organizers are aiming to formalize its commercial model. Plans are underway to monetize broadcast rights, sponsorship deals, and merchandising, laying the groundwork for long-term sustainability and professional growth, said Wang Xiaowan, vice chairman of the provincial football association.

江苏省足协副主席王小湾表示，联赛接下来将完善商业化运作，通过转播权、赞助合作以及周边商品销售等实现盈利，力求建立可持续的职业化发展路径。

英式 monetise 美式 monetize /ˈmʌn.ɪ.taɪz/ 1）表示“转化为货币；以货币方式表达”，英文解释为“to change something into money, or to express something in terms of money or a currency”举个🌰：Japan is monetizing several trillion dollars of government debt. 日本正把几万亿的政府债务货币化。

2）表示“从…赚钱”，英文解释为“to make money from something”举个🌰：The problem was how to monetize this kind of social networking site. 问题是如何从这样的社交媒体网站上赚钱。

Jiangsu's experiment with community-driven soccer could be a blueprint for other regions, proving that even amateur sports can pack a powerful economic punch when passion meets good planning.

江苏这项以基层为主导的足球赛事试验或许为其他地区树立了典范，证明只要有热情加上周密策划，业余体育同样能爆发强大的经济能量。

blueprint /ˈbluː.prɪnt/ 表示“蓝图”，英文解释为“a photographic copy of an early plan for a building or machine”或者表示“早期计划；早期设计”，英文解释为“an early plan or design that explains how something might be achieved”如：the blueprint for economic reform 经济改革计划。

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