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始祖鸟、蔡国强致歉

近日,始祖鸟与蔡国强联合在西藏喜马拉雅山脉点燃大型烟花秀引发争议。

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今天你练听力了吗?

🤔️小作业:

1. What was highlighted at the end of the passage?

A. Arc'teryx's declining sales in China

B. Anta's acquisition of Amer Sports

C. A new boycott campaign

D. Cai Guo-Qiang's statement

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无注释原文:

Arc'teryx Fireworks in Tibet Trigger Backlash

From: Bloomberg

Chinese authorities launched an investigation after a fireworks show in Tibet sponsored by the outdoor gear maker Arc'teryx sparked a backlash on social media because of concern about the effect on the environment.

A team has been sent to investigate, the municipal government in Shigatse said in a statement Sunday. Arc'teryx — a brand of Hong Kong-traded Anta Sports Products Ltd. — apologized and pledged remedial actions in a statement posted on its Weibo account Sunday, acknowledging insufficient assessment of the boundaries of artistic expression.

Arc'teryx teamed up with Cai Guo-Qiang, a pyrotechnics artist, on the fireworks project dubbed “Rising Dragon” on Sept. 19 in Shigatse city, at an altitude of 5,500 meters (18,045 feet). A video of the show was released on Saturday, triggering criticism on social media that the event contradicted the outdoor brand's image of protecting nature. Some expressed their intention to boycott Arc'teryx products. The video has since been retracted.

Arc'teryx will engage a professional environmental protection agency to conduct a transparent assessment, it said in the statement.

A consortium led by Anta acquired Amer Sports Inc. in 2019, aiming to bring high-end athletic equipment to China's increasingly wealthy middle class. Amer owns brands including Arc'teryx and Atomic winter equipment.

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注:完整题目见本文开头;中文文本为机器翻译并非一一对应,仅供参考

含注释全文:

Arc'teryx Fireworks in Tibet Trigger Backlash

From: Bloomberg

Chinese authorities launched an investigation after a fireworks show in Tibet sponsored by the outdoor gear maker Arc'teryx sparked a backlash on social media because of concern about the effect on the environment.

近日,户外品牌始祖鸟(Arc'teryx)在西藏赞助的一场烟花秀引发争议,公众担忧其破坏环境,有关部门已介入调查。

gear

gear /ɡɪər/ 表示“(从事某活动的)装备,用具,衣服”,英文解释为“the equipment, clothes, etc. that you use to do a particular activity”如:fishing/camping gear 钓鱼/野营用具,telecom-gear maker 通讯/电信设备制造商。

📍gear可以指衣服(clothes),如:all the latest gear 最新潮的衣服。

spark

spark /spɑːk/ 表示“引发”,英文解释为“If one thing sparks another, the first thing causes the second thing to start happening.”举个🌰:My teacher organized a unit on computer science that really sparked my interest. 我的老师编排了一个关于计算机科学的单元,它真正激发了我的兴趣。

此前,《后浪》和「青年」文中标题中就用到:Bilibili's May 4th Youth Day video sparks discussion on social media 引发热议。

类似的还有:

📍stir表示“激发,激起(强烈的感情);引起(强烈的反应)”,英文解释为“to make someone have a strong feeling or reaction”举个🌰:The poem succeeds in stirring the imagination. 这首诗能够激发起想象力。

📍provoke也表示“激起,引起”,英文解释为“to cause a reaction or feeling, especially a sudden one”,如:provoke debate/discussion 激起辩论/讨论。

📍spur 鼓动;激励;鞭策;刺激;鼓舞”,英文解释为“If one thing spurs you to do another, it encourages you to do it.”举个🌰:It's the money that spurs these fishermen to risk a long ocean journey in their flimsy boats. 是金钱驱使这些渔民驾驶单薄的小船冒险出海远航。

🎬电影《龙之心3:巫师的诅咒》(Dragonheart 3: The Sorcerer's Curse)中的台词提到:To spur the clans to war. 激励部族发起战争。

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📍trigger表示“发动;引起;触发”,英文解释为“to make sth happen suddenly”举个🌰:Nuts can trigger off a violent allergic reaction. 坚果可以引起严重的过敏反应。

backlash

backlash /ˈbæk.læʃ/ 表示“强烈抵制,集体反对”,英文解释为“a strong negative reaction by a large number of people, for example to sth that has recently changed in society”如:the backlash against xx 对xx的强烈反对。

📺美剧《无耻之徒》(Shameless)第一季中的台词提到:There will be a backlash if people don't stop 字幕组翻译为:如果人们不停止...的话,迟早会出大事。

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A team has been sent to investigate, the municipal government in Shigatse said in a statement Sunday. Arc'teryx — a brand of Hong Kong-traded Anta Sports Products Ltd. — apologized and pledged remedial actions in a statement posted on its Weibo account Sunday, acknowledging insufficient assessment of the boundaries of artistic expression.

日喀则市政府周日发布声明称,已成立调查组展开核查。中国香港上市公司安踏体育旗下品牌始祖鸟当天在其微博声明中公开道歉,并承诺将采取补救措施,承认在艺术表达边界上的评估不足。

municipal

municipal /mjuːˈnɪs.ɪ.pəl/ 表示“市政的;市立的”,英文解释为“of or belonging to a town or city”如:municipal authorities 市政当局。

pledge

pledge /pledʒ/ 1)作动词,表示“承诺,保证(做某事);保证给予(某物)”,英文解释为“When someone pledges to do something, they promise in a serious way to do it. When they pledge something, they promise to give it.”举个🌰:He pledges support and offers to help in any way that he can. 他承诺给予支持并提供力所能及的帮助。

2)表示“抵押”,英文解释为“If you pledge something such as a valuable possession or a sum of money, you leave it with someone as a guarantee that you will repay money that you have borrowed.”举个🌰:He asked her to pledge the house as security for a loan. 他要她抵押房子作为贷款担保。

3)作名词,表示“誓言;诺言;保证”,英文解释为“When someone makes a pledge, they make a serious promise that they will do something.”举个🌰:The meeting ended with a pledge to step up cooperation between the states of the region. 会议以加快该地区州之间合作的承诺结束。

remedial

remedial /rɪˈmiː.di.əl/ 表示“补救的;纠正的;矫正的”,英文解释为“A remedial action is intended to correct something that is wrong or to improve a bad situation.”如:to take urgent / immediate remedial action 采取紧急措施 / 立即采取行动进行补救。

Arc'teryx teamed up with Cai Guo-Qiang, a pyrotechnics artist, on the fireworks project dubbed “Rising Dragon” on Sept. 19 in Shigatse city, at an altitude of 5,500 meters (18,045 feet). A video of the show was released on Saturday, triggering criticism on social media that the event contradicted the outdoor brand's image of protecting nature. Some expressed their intention to boycott Arc'teryx products. The video has since been retracted.

始祖鸟联合烟火艺术家蔡国强,于9月19日在海拔5500米的日喀则市呈现了一场名为《升龙》的烟花秀。相关视频于周六发布后迅速引发争议,网友认为这与该品牌倡导的自然环保理念背道而驰,部分网友表示将抵制始祖鸟产品。该视频现已被删除。

pyrotechnics

pyrotechnics /ˌpaɪ.rəˈtek.nɪks/ 表示“焰火,烟花表演”,英文解释为“a public show of fireworks”

dub

dub /dʌb/ 1)表示“把…称为”,英文解释为“If someone or something is dubbed a particular thing, they are given that description or name.”举个🌰:Today's session has been widely dubbed as a "LearnAndRecord" meeting. 今天的会议被大众称为LearnAndRecord的会议。

2)表示“为(影片或声道等)配音”,英文解释为“If a film or soundtrack in a foreign language is dubbed, a new soundtrack is added with actors giving a translation.”举个🌰:It was dubbed into Spanish for Mexican audiences. 它已为墨西哥观众配成西班牙语了。

altitude

altitude /ˈæl.tɪ.tʃuːd/ 表示“海拔;海拔高度;高程”,英文解释为“the height above sea level”举个🌰:We are flying at an altitude of 6 000 metres. 我们的飞行高度是6 000米。

区分:

📍latitude:the distance of a place north or south of the equator (= the line around the world dividing north and south) , measured in degrees 纬度;

📍longitude:the distance of a place east or west of the Greenwich meridian , measured in degrees 经度。

contradict

contradict /ˌkɒn.trəˈdɪkt/ 作动词,1)表示“相抵触;相矛盾;相反”,英文解释为“to be so different from each other that one of them must be wrong”举个🌰:The two stories contradict each other. 这两种说法相互抵触。

2)表示“反驳;驳斥;批驳”,英文解释为“to say that sth that sb else has said is wrong, and that the opposite is true”举个🌰:All evening her husband contradicted everything she said. 整个晚上她说什么丈夫都反驳。

boycott

boycott /ˈbɔɪkɒt/ 在类似新闻报道中多次出现,比如韩国小姐集体拒绝赴日比赛一文中的Korea to boycott Miss International 2019;

boycott可作动词也可作名词,意思是“抵制,排斥,拒绝参加”,我国港澳台地区常说的“杯葛”一词即为boycott的音译,英文解释为“to refuse to buy, use or take part in sth as a way of protesting”举个🌰:We boycott all products tested on animals. 我们抵制所有拿动物做试验的产品。

retract

retract /rɪˈtrækt/ 表示“撤销;撤回;收回”,英文解释为“to take back an offer or statement, etc. or admit that a statement was false”如:retract an invitation / confession / promise 取消邀请 / 翻供 / 收回承诺。

Arc'teryx will engage a professional environmental protection agency to conduct a transparent assessment, it said in the statement.

始祖鸟在声明中表示,将邀请专业环保机构开展透明的评估。

engage

engage /ɪnˈɡeɪdʒ/ 1)表示“雇用;聘用”,英文解释为“to employ someone”举个🌰:I have engaged a secretary to deal with all my paperwork. 我雇用了一名秘书来处理我全部的文书工作。

2)表示“吸引住,使感兴趣”,英文解释为“to interest someone in something and keep them thinking about it”举个🌰:The debate about food safety has engaged the whole nation. 关于食品安全的争论引起了全国关注。

📍engage in sth表示“参加;参与”,英文解释为“to take part in something”

transparent

transparent /trænˈspær.ənt/ 1)表示“透明的”,英文解释为“If a substance or object is transparent, you can see through it very clearly.”

2)表示“清楚易懂的;显而易见的”,英文解释为“clear and easy to understand or recognize”

3)表示“公开和诚实的,无秘密的”,英文解释为“open and honest, without secrets”举个🌰:We are committed to being totally transparent about our charges. 我们致力于让收费完全透明。

A consortium led by Anta acquired Amer Sports Inc. in 2019, aiming to bring high-end athletic equipment to China's increasingly wealthy middle class. Amer owns brands including Arc'teryx and Atomic winter equipment.

2019年,由安踏牵头的财团收购了亚玛芬体育公司(Amer Sports),旨在将高端运动装备带入不断壮大的中国中产消费市场。亚玛芬旗下品牌包括始祖鸟和冬季运动装备阿托米克(Atomic)等。

consortium

consortium /kənˈsɔːtɪəm/ 表示“联合;(数家公司或银行联合组成的)联营企业;财团,银团;联盟”,英文解释为“A consortium is a group of people or firms who have agreed to cooperate with each other.”如:a consortium of textile manufacturers 纺织企业联合集团。

acquire

acquire /əˈkwaɪər/ 作动词,表示“取得,获得;购得;学到;收购”,英文解释为“to get something”举个🌰:He acquired the firm in 2025. 他于2025年收购了这家公司。

- 词汇盘点 -

gear、spark、backlash、municipal、pledge、remedial、pyrotechnics、dub、altitude、contradict、boycott、retract、engage、transparent、consortium、acquire

- 词汇助记 By AI -

A consortium pledged remedial gear after pyrotechnics sparked backlash. Dubbed “Altitude,” the project engaged citizens, but some contradicted claims, threatened boycott, then retracted. Transparent talks let all acquire trust.
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