全球掀起“无AI”标志设计竞赛

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🤔️小作业：

1. According to the passage, what is a major challenge in implementing a single "AI-free" standard?

A. The high cost of auditing processes for certification bodies.

B. The lack of professional analysts and AI-detecting software.

C. The widespread integration of AI into everyday tools, making definition complex.

D. The refusal of companies in fashion and advertising to adopt such labels.

无注释原文：

Is this product 'human-made'? The race to establish an AI-free logo

From: BBC

Organisations worldwide are racing to develop a universally recognised label for "human-made" products and services as part of the growing backlash against AI use.

Declarations like "Proudly Human", "Human-made", '"No A.I" and "AI-free" are appearing across films, marketing, books and websites.

It is in response to fears that jobs or entire professions are being swept away in a wave of AI-powered automation.

BBC News has counted at least eight different initiatives trying to come up with a label that could get the kind of global recognition that the "Fair Trade" logo has for ethically made products.

But with so many competing labels - as well as confusion over the definition of "AI-free" - experts say consumers are in danger of being left confused unless a single standard can be agreed on.

"AI is creating significant disruption and competing definitions of what is 'human made' are confusing consumers," says consumer expert Dr Amna Khan from Manchester Metropolitan University.

"A universal definition is essential to build trust, clarification and confidence" she told BBC News.

The movement to create AI-free certification systems follows generative AI tools being used to replace human work and creativity in range of industries including fashion, advertising, publishing, customer services and music.

The organisations trying to come up with the labels include companies as well as non-profits, based in the UK, Australia and the US.

How the certifications work

Some labels like no-ai-icon.com, ai-free.io and notbyai.fyi, can be downloaded by anyone for free or for a fee without much or any auditing.

Other systems like aifreecert require payment and have a strict process of vetting whether or not a product has used AI or not. Auditors use professional analysts and AI-detecting software.

But AI experts say that getting industries to agree what truly counts as "human made" will prove complicated as AI is integrated into so many everyday tools.

"AI is now so ubiquitous and so integrated into different platforms and services, that it's truly complicated to establish what 'AI free' means," says AI Research Scientist Sasha Luccioni.

"From a technical perspective, it's hard to implement. I think that AI is a spectrum, and we need more comprehensive certification systems, rather than a binary with AI/AI-free approach," she said.

- ◆ -

注：完整题目见本文开头；中文文本为BBC官方译文，仅供参考

含注释全文：

Is this product 'human-made'? The race to establish an AI-free logo

From: BBC

Organisations worldwide are racing to develop a universally recognised label for "human-made" products and services as part of the growing backlash against AI use.

全球各地的组织正竞相开发一种被普遍认可、用于标示“人类制作”的产品和服务的标志，作为反对使用人工智能（AI）趋势的一部分。

backlash /ˈbæk.læʃ/ 表示“强烈抵制，集体反对”，英文解释为“a strong negative reaction by a large number of people, for example to sth that has recently changed in society”如：the backlash against xx 对xx的强烈反对。

📺美剧《无耻之徒》（Shameless）第一季中的台词提到：There will be a backlash if people don't stop 字幕组翻译为：如果人们不停止...的话，迟早会出大事。

Declarations like "Proudly Human", "Human-made", '"No A.I" and "AI-free" are appearing across films, marketing, books and websites.

“Proudly Human（自豪地由人类创作）”、“Human-made（人类制作）”、“No A.I（没有使用AI）”以及“AI-free（无AI）”等声明，正开始出现在电影、行销、书籍和网站上。

It is in response to fears that jobs or entire professions are being swept away in a wave of AI-powered automation.

这种现象是回应外界对AI自动化浪潮可能使工作甚至整个职业消失的担忧。

BBC News has counted at least eight different initiatives trying to come up with a label that could get the kind of global recognition that the "Fair Trade" logo has for ethically made products.

BBC新闻统计，目前至少有八项不同的倡议团体正在尝试推出一种标签，它们希望这种标签能像为合乎道德生产的产品而设立的“公平贸易”标志那样，获得全球性的认可。

ethically /ˈeθ.ɪ.kəl.i/ 表示“符合道德地；合乎伦理地”，英文解释为“in a way that is morally right or that relates to moral principles”举个🌰：He encouraged his students to think for themselves and to act morally and ethically. 他鼓励学生独立思考，遵从道德和伦理行事。

But with so many competing labels - as well as confusion over the definition of "AI-free" - experts say consumers are in danger of being left confused unless a single standard can be agreed on.

然而，由于目前存在众多彼此竞争的标签，再加上“无AI”定义本身也不清晰，专家表示，如果无法就单一标准达成共识，消费者可能会感到困惑。

"AI is creating significant disruption and competing definitions of what is 'human made' are confusing consumers," says consumer expert Dr Amna Khan from Manchester Metropolitan University.

曼彻斯特都会大学的消费者专家阿姆娜·汗（Amna Khan）博士表示：“AI正在造成重大冲击，而对于什么是‘人类制作’存在彼此竞争的定义，正在让消费者感到困惑。”

metropolitan /ˌmet.rəˈpɒl.ɪ.tən/ 表示“大都市的”，英文解释为“relating to a large city”如：the Metropolitan Museum of Art in New York 纽约大都会艺术博物馆，a metropolitan area 大都市区。

"A universal definition is essential to build trust, clarification and confidence" she told BBC News.

她对BBC新闻表示：“建立一个普遍的定义对于建立信任、提供清晰度以及提升信心至关重要。”

clarification /ˌklær.ɪ.fɪˈkeɪ.ʃən/ 表示“阐明，说明；澄清”，英文解释为“an explanation or more details that makes something clear or easier to understand”举个🌰：Some further clarification of your position is needed. 还需进一步阐明你的立场。

The movement to create AI-free certification systems follows generative AI tools being used to replace human work and creativity in range of industries including fashion, advertising, publishing, customer services and music.

建立无AI认证系统的这股运动，是在生成式AI工具被用来取代多个产业中的人类工作与创意之后兴起。这些产业包括时尚、广告、出版、客服以及音乐。

certification /ˌsɜː.tɪ.fɪˈkeɪ.ʃən/ 表示“证明；认证；证书”，英文解释为“the process of earning an official document, or the act of providing an official document, as proof that something has happened or been done”举个🌰：He earned certification to fly single-engine aircraft. 他获得了驾驶单引擎飞机的证书。

generative /ˈdʒen.ər.ə.tɪv/ 表示“有生产能力的；能生成的”，英文解释为“able to produce or create something”如：the generative power of the mind 大脑的生成能力。

📍ChatGPT全名就是：Chat Generative Pre-trained Transformer.

📍词根“gen-”来自拉丁语“generare”，表示“产生”，后缀“-ative”表示形容词，即“有产生作用的”。想象生成式AI能够基于现有数据创造新内容。近义词：productive（生产的），同根词：generate（生成），常用短语：generative model（生成模型）

The organisations trying to come up with the labels include companies as well as non-profits, based in the UK, Australia and the US.

试图推出相关标签的组织既包括公司，也包括非营利机构，分别位于英国、澳大利亚和美国。

non-profit /ˌnɒnˈprɒf.ɪt/ 表示“（机构）非营利性的”，英文解释为“not intended to make a profit, but to make money for a social or political purpose or to provide a service that people need”

How the certifications work 认证如何运作

Some labels like no-ai-icon.com, ai-free.io and notbyai.fyi, can be downloaded by anyone for free or for a fee without much or any auditing.

一些标签，例如“no-ai-icon.com”、“ai-free.io” 和“notbyai.fyi”，任何人都可以免费或付费下载使用，而几乎没有或完全没有审核机制。

可以作动词，也可以作名词，表示“查…的账目；审计”，英文解释为“an official examination of the accounts of a business”举个🌰：The company has an audit at the end of each financial year. 这家公司在每个财政年度的年末都要进行一次审计。

Other systems like aifreecert require payment and have a strict process of vetting whether or not a product has used AI or not. Auditors use professional analysts and AI-detecting software.

另一些系统，例如“aifreecert”则需要付费，并且设有严格的审查流程，以核实某个产品是否使用了AI。审核人员会使用专业分析师以及AI检测软件。

vet /vet/ 作名词，表示“兽医”，英文解释为“a person with a medical degree trained to take care of the health of animals”

作动词，表示“审查，检查”，英文解释为“to examine something or someone carefully to make certain that they are acceptable or suitable”举个🌰：The bank carefully vets everyone who applies for an account. 银行对每个申请开通账户的人都进行仔细的审核。

But AI experts say that getting industries to agree what truly counts as "human made" will prove complicated as AI is integrated into so many everyday tools.

但AI专家表示，让各行各业就“真正的人类创作”达成一致将会相当复杂，因为AI已经整合进许多日常工具之中。

complicated /ˈkɒm.plɪ.keɪ.tɪd/ 表示“复杂的；麻烦的；费解的”，英文解释为“involving a lot of different parts, in a way that is difficult to understand”如：complicated instructions 复杂的指令。

integrate /ˈɪn.tɪ.ɡreɪt/ 1）表示“使合并，使成为一体”，英文解释为“to combine two or more things in order to become more effective”举个🌰：You need to integrate exercise into your normal life. 你必须让锻炼成为你日常生活的一部分。

2）表示“（使）融入（某社会或群体）；（使）成为一体”，英文解释为“to mix with and join society or a group of people, often changing to suit their way of life, habits, and customs”举个🌰：He seems to find it difficult to integrate socially. 他似乎觉得很难与别人打成一片。

"AI is now so ubiquitous and so integrated into different platforms and services, that it's truly complicated to establish what 'AI free' means," says AI Research Scientist Sasha Luccioni.

AI研究科学家萨沙·卢乔尼（Sasha Luccioni）表示：“AI现在无处不在，并已整合到各种平台和服务之中，因此要界定‘无AI’究竟意味着什么，确实非常复杂。”

ubiquitous /juːˈbɪk.wɪ.təs/表示“无所不在的”，英文解释为“If you describe something or someone as ubiquitous, you mean that they seem to be everywhere.”举个🌰：Coffee shops are ubiquitous these days. 如今好像到处都是咖啡馆。

意思相近的形容词：

📍pervasive表示“到处存在的，到处弥漫着的，遍布的”，英文解释为“Something, especially something bad, that is pervasive is present or felt throughout a place or thing.”如：the pervasive influence of mobile phones in daily life 手机在日常生活中无处不在的影响。

📍omnipresent /ˌɒm.nɪˈprez.ənt/ 表示“无所不在的，遍及各处的”，英文解释为“present or having an effect everywhere at the same time”举个🌰：The singer became an omnipresent icon of style and beauty. 这位歌手成了一个时尚与美丽的符号，无所不在。

"From a technical perspective, it's hard to implement. I think that AI is a spectrum, and we need more comprehensive certification systems, rather than a binary with AI/AI-free approach," she said.

“从技术角度来看，这很难实现。我认为AI是一个范围，因此我们需要更全面的认证系统，而不是单纯的AI/无AI二元分类方式。”

perspective /pəˈspek.tɪv/ 表示“（思考问题的）角度，观点，想法”，英文解释为“a particular way of considering something”举个🌰：Her attitude lends a fresh perspective to the subject. 她的态度为这一问题提供了新的视角。

spectrum /ˈspek.trəm/ 1）表示“范围；各层次；系列；幅度”，英文解释为“a complete or wide range of related qualities, ideas, etc.”如：a broad spectrum of interests 广泛的兴趣范围，举个🌰：A wide spectrum of opinion was represented at the meeting. 会上提出了一系列广泛的意见。

2）表示“光谱，谱”，英文解释为“The spectrum is the range of different colours which is produced when light passes through a glass prism or through a drop of water. A rainbow shows the colours in the spectrum.”

binary /ˈbaɪ.nər.i/ 表示“双的；由两部分组成的”，英文解释为“consisting of two parts”，本身可以表示“二进制的”（The binary system expresses numbers using only the two digits 0 and 1. It is used especially in computing.）在计算机的世界里，处理的实际上都是0和1这两个数字。

non-binary表示“非二元性別的”，英文解释为“having a gender identity (= feeling of being a particular gender) that is not simply male or female”. 也被广泛称作Genderqueer（性别酷儿），用来指称那些超越传统意义上对男性或女性的二元划分、不单纯属于男性或女性的自我性别认同。

📍此前纽约时报的有一篇文章专门讲述了Nonbinary一词：“Washington, D.C., schools are the latest, with a small change on the public school enrollment form for next year that some members of the L.G.B.T.Q. community regard as a big step forward: The term “nonbinary,” which refers to people who do not identify exclusively as male or female, will be included as a gender choice.” “华盛顿特区的学校对明年的公立学校入学表格做出了一个小改动：“非二元性别的”——意指那些性别认同不单纯属于男性或女性的人，被加入到性别选择中。这是被一些L.G.B.T.Q.群体成员认为是一大进步的最新例子。”

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