LV起诉茉莉奶白商标侵权
🤔️小作业:
1. According to the article, which of the following is true about Molly Tea's trademark applications?
A. All of its trademark applications were rejected by the Chinese authorities.
B. Only the logo with the four-petal flower design was successfully registered.
C. The trademark containing the Chinese characters for “Molly Tea” was approved.
D. The company did not apply for any trademarks related to its logo.
无注释原文:
Backlash after China bubble tea firm ordered to pay Louis Vuitton $1.5m
From: BBC
Popular Chinese tea chain Molly Tea has been ordered to pay 10.3m yuan (£1.1m; $1.5m) in damages after a court ruled that its logo infringed a Louis Vuitton trademark, fuelling an online debate over intellectual property protection.
Chinese media reported last week that a court in the eastern Jiangsu province ruled that the Shenzhen-based tea company had copied Louis Vuitton's iconic four-petal flower design.
The decision has divided the public online in China, with a hashtag linked to the case drawing more than 400 million views and tens of thousands of comments.
The BBC has contacted Molly Tea and Louis Vuitton for comment.
On Thursday, a court in Suzhou, just east of Shanghai, ordered Molly Tea to stop using of the logo, issue a public apology and to pay damages to Louis Vuitton, according to Chinese state media China Daily.
The outlet also said that Molly Tea and its affiliated firms had applied for multiple trademarks that were rejected by the China National Intellectual Property Administration.
Only the trademark containing the Chinese characters for "Molly Tea" was successfully registered, China Daily reported.
Many Chinese social media users have defended the design of Molly Tea's logo, noting how many designs used in Western luxury brands have been inspired by Chinese artefacts.
One commenter on the Weibo platform wrote in Mandarin that he will "drink a cup of Molly Tea daily" to show his support for the company.
"Give me a break. They're just taking advantage of the fact that our ancestors didn't file for patents," the commenter wrote.
One user on RedNote, another Chinese social media platform, said: "Such basic geometric shapes have been used everywhere throughout history, not just China."
But some online supported the court's verdict.
A Weibo user said that those who back Molly Tea's design should "study law first", arguing that there is no dispute as Louis Vuitton had already registered the logo.
Another said Louis Vuitton is justified in defending its intellectual property and that other brands do not have the right to imitate it, regardless of their industry.
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注:完整题目见本文开头;中文文本为AI翻译,仅供参考
含注释全文:
Backlash after China bubble tea firm ordered to pay Louis Vuitton $1.5m
From: BBC
Popular Chinese tea chain Molly Tea has been ordered to pay 10.3m yuan (£1.1m; $1.5m) in damages after a court ruled that its logo infringed a Louis Vuitton trademark, fuelling an online debate over intellectual property protection.
中国热门茶饮连锁品牌“茉莉奶白”(Molly Tea)因法院裁定其标志侵犯路易威登(Louis Vuitton)商标权,被判赔偿1030万元人民币(约合110万英镑或150万美元),此举在网上引发了一场关于知识产权保护的热议。
backlash
backlash /ˈbæk.læʃ/ 表示“强烈抵制,集体反对”,英文解释为“a strong negative reaction by a large number of people, for example to sth that has recently changed in society”如:the backlash against xx 对xx的强烈反对。
📺美剧《无耻之徒》(Shameless)第一季中的台词提到:There will be a backlash if people don't stop 字幕组翻译为:如果人们不停止...的话,迟早会出大事。
infringe
infringe /ɪnˈfrɪndʒ/ 表示“违反,违背(规定、法律等)”,英文解释为“to break a rule, law, etc.”举个🌰:They infringed building regulations. 他们违反了建筑规章。
trademark
1)表示“商标”,英文解释为“a name or symbol on a product that shows it was made by a particular company, and that it cannot be used by other companies without permission”
2)表示“(某人的)标记,特征”,英文解释为“something very noticeable that a person typically has or does”举个🌰:He was wearing one of the brightly coloured ties that are his trademark. 他戴着一条他标志性的亮色领带。
fuel
表示“加剧;增加;加强;刺激;激起”,英文解释为“To fuel a situation means to make it become worse or more intense.”如:to fuel speculation/rumours/fears 引起猜测/谣传/恐惧,举个🌰:The result will inevitably fuel speculation about his future. 该结果将不可避免地加剧人们对他的前途的猜测。
intellectual property
intellectual property /ɪn.təlˌek.tju.əl ˈprɒp.ə.ti/ 表示“知识产权”,英文解释为“someone's idea, invention, creation, etc., that can be protected by law from being copied by someone else”
IP即为intellectual property的缩写,原意表示知识产权。据百度百科,互联网界的“IP”可以理解为所有成名文创(文学、影视、动漫、游戏等)作品的统称。也就是说此时的IP更多的只是代表智力创造的比如发明、文学和艺术作品这些著作的版权。
📍进一步引申来说,能够仅凭自身的吸引力,挣脱单一平台的束缚,在多个平台上获得流量,进行分发的内容,就是一个IP,它是能带来效应的“梗“或者“现象”,这个“梗”可以在各种平台发挥效应,因此IP也可以说是一款产品,能带来效应的产品。
Chinese media reported last week that a court in the eastern Jiangsu province ruled that the Shenzhen-based tea company had copied Louis Vuitton's iconic four-petal flower design.
据中国媒体上周报道,江苏省一家法院裁定,这家总部位于深圳的茶饮公司抄袭了路易威登标志性的四瓣花图案。
iconic
iconic /aɪˈkɒn.ɪk/ 表示“偶像的;图符的;象征性的;非常出名的,受欢迎的”,英文解释为“An iconic image or thing is important or impressive because it seems to be a symbol of something.”举个🌰:He gained iconic status following his death. 他死后成了偶像级人物。
petal
petal /ˈpet.əl/ 表示“花瓣”,英文解释为“any of the usually brightly coloured parts that together form most of a flower”如:rose petals 玫瑰花瓣。
The decision has divided the public online in China, with a hashtag linked to the case drawing more than 400 million views and tens of thousands of comments.
这一裁决在中国网络空间出现了截然不同的声音,相关话题的浏览量突破4亿,评论更是数以万计。
hashtag
hashtag /ˈhæʃ.tæɡ/ 表示“在社交媒体上发文时用来描述主题的#号”,英文解释为“used on social media for describing the general subject of a Tweet or other post (= message)”
The BBC has contacted Molly Tea and Louis Vuitton for comment.
英国广播公司(BBC)已联系茉莉奶白(Molly Tea)和路易威登(Louis Vuitton)请求置评。
On Thursday, a court in Suzhou, just east of Shanghai, ordered Molly Tea to stop using of the logo, issue a public apology and to pay damages to Louis Vuitton, according to Chinese state media China Daily.
据中国官方媒体《中国日报》报道,周四,苏州一家法院(位于上海以东)责令茉莉奶白(Molly Tea)停止使用该标志、公开道歉,并向路易威登(Louis Vuitton)支付赔偿金。
The outlet also said that Molly Tea and its affiliated firms had applied for multiple trademarks that were rejected by the China National Intellectual Property Administration.
该媒体还透露,茉莉奶白(Molly Tea)及其关联公司曾多次申请商标注册,但均被中国国家知识产权局驳回。
outlet
outlet /ˈaʊt.let/ 或者outlets一词经常出现,media outlet / news outlets 都可以表示媒体/新闻机构;outlet本身表示“商店,商行;销售公司;专卖店;直销店”,英文解释为“An outlet is a shop or organization which sells the goods made by a particular manufacturer or at a discount price, often direct from the manufacturer.”如:a fast-food outlet 快餐店,a retail outlet 零售店,举个🌰:At the factory outlet you'll find discounted items at up to 75% off regular prices. 在工厂的直销店里,你会找到比常规价低75%的打折商品。
📍而我们日常生活中常见的“奥特莱斯”商场就是outlets的音译,指的就是品牌直销购物中心。
此外,也可以指“(情绪或精力的)发泄方式,发泄途径,施展的机会”,英文解释为“a way in which emotion or energy can be expressed or made use of”举个🌰:Her work provided no outlet for her energies and talents. 她的工作没有给她提供发泄精力及施展才华的机会。
📍美式英语里还可以表示“电源插座(同 power point)”
Only the trademark containing the Chinese characters for "Molly Tea" was successfully registered, China Daily reported.
据《中国日报》报道,最终只有包含“茉莉奶白”中文字样的商标得以成功注册。
register
register /ˈredʒ.ɪ.stər/ 1)熟词僻义,表示“显示(读数);记录”,英文解释为“if a measuring instrument registers an amount or sth registers an amount on a measuring instrument, the instrument shows or records that amount”举个🌰:The thermometer registered 25°C. 温度计显示读数为25摄氏度。
2)我们常见的含义是“(尤指把姓名)登记,注册”,英文解释为“to put information, especially your name, into an official list or record”举个🌰:I registered the car in my name. 我把车登记在我的名下。
3)表示“流露出;显得;表达出”,英文解释为“to show or express a feeling”举个🌰:Her face registered disapproval. 她脸上流露出不赞同的神色。
📍政府工作报告中经常会出现这个词,比如2020年报告Part 1中提到的:先进制造业、现代服务业较快增长。Advanced manufacturing and modern services registered rapid growth. 以及2018年报告Part 1中提到的:国内生产总值从54万亿元增加到82.7万亿元,年均增长7.1%,China's gross domestic product (GDP) has risen from 54 trillion to 82.7 trillion yuan, registering average annual growth of 7.1 percent; 都有“显示;指示;表达”的含义(to record, show, or express something)。
Many Chinese social media users have defended the design of Molly Tea's logo, noting how many designs used in Western luxury brands have been inspired by Chinese artefacts.
许多中国社交媒体用户为茉莉奶白(Molly Tea)的标志设计辩护,他们指出,西方奢侈品牌中不少设计灵感都源自中国文物。
defend
defend作动词,可以表示“卫冕”,英文解释为“When a sports player plays in the tournament which they won the previous time it was held, you can say that they are defending their title.”举个🌰:The defending champion will play her first match of the tournament tomorrow. 卫冕冠军将在明天进行她在此次锦标赛中的第一场比赛。
📍同样在体育比赛中,还可以指“防守,防卫”,英文解释欸“to try to prevent the opposing player or players from scoring points, goals, etc. in a sport”举个🌰:In the last ten minutes of the game, we needed to defend. 我们得在比赛的最后十分钟内进行防守。
📍而在法律上则可以指“(在法庭上)为…辩护,当…的辩护律师”(to act as a lawyer for someone who has been accused of something in a court of law and try to prove that they are not guilty),如“被告”就是defendant:A defendant is a person who has been accused of breaking the law and is being tried in court. 此前在EDG是什么?文中卫冕冠军用的是:the reigning champions "DWG KIA"。
📍reigning /ˈreɪnɪŋ/ 表示“统治的;在位的;(冠军)本届的;现任的”,英文解释为“The reigning champion is the most recent winner of a contest or competition at the time you are talking about.”举个🌰:She's the reigning champion at Wimbledon. 她是本届温布尔登网球赛冠军。
📍卫冕冠军,指个人或团体处于保卫自己冠军之冕的状态。中文意指上届此项目的冠军,此次依然参加此项目的角逐。如果这一届此类比赛的个人或团体夺了冠军,那么在这一届比赛中其就是“成功卫冕”,则其就蝉联冠军了。
📍“defending champion”和“reigning champion”这两个短语在使用时有细微的差别,但通常在体育赛事报道中可以交替使用。Defending Champion:直接指向“卫冕冠军”,意指上一届的冠军,在当前比赛中试图保持自己的冠军头衔。Reigning Champion:通常用来描述当前仍持有冠军头衔的人或队伍。强调的是他们目前仍然是冠军,但不一定涉及到他们正在“防守”这个头衔的情景,尽管在很多情况下,这两个词的用法和含义是重叠的。
如果说“He is the reigning champion,” 指的是他目前仍然是最新的、现任的冠军,强调的是他的持续成功。如果说“He is the defending champion,”则强调的是他在即将到来的比赛中将要防守这一头衔。实际上,如果一个运动员在连续两届或多届比赛中持续获胜,那么他既是“defending champion”也是“reigning champion”。所以,根据上下文的不同,选择使用哪一个说法会更准确地传达所要表达的意思。
artefact
artefact /ˈɑː.tə.fækt/ 表示“(尤指具有史学价值的)人工制品,制造物,手工艺品”,英文解释为“an object that is made by a person, such as a tool or a decoration, especially one that is of historical interest”举个🌰:The museum's collection includes artefacts dating back to prehistoric times. 这家博物馆的藏品包括一些史前器物。
One commenter on the Weibo platform wrote in Mandarin that he will "drink a cup of Molly Tea daily" to show his support for the company.
一位微博用户用中文写道,他决定“每天喝一杯茉莉奶白(Molly Tea)”,以此表达对这家公司的支持。
"Give me a break. They're just taking advantage of the fact that our ancestors didn't file for patents," the commenter wrote.
“算了吧。他们不过是仗着咱们老祖宗没申请专利罢了,”这位评论者写道。
One user on RedNote, another Chinese social media platform, said: "Such basic geometric shapes have been used everywhere throughout history, not just China."
在另一中国社交媒体平台“小红书”(RedNote)上,一位用户评论道:“这种基础的几何图案在历史上比比皆是,绝非中国独有。”
geometric
geometric /ˌdʒiː.əˈmet.rɪk/ 表示“几何图形的,几何的”,英文解释为“A geometric pattern or arrangement is made up of shapes such as squares, triangles, or rectangles.”如:a geometric design of overlapping circles 重叠的圆形几何图案。
But some online supported the court's verdict.
然而,也有部分网友对法院的判决表示支持。
verdict
verdict /ˈvɜː.dɪkt/ 1)表示“(经过检验或认真考虑后的)决定,结论,意见”,英文解释为“a decision that you make or an opinion that you give about sth, after you have tested it or considered it carefully”举个🌰:The doctor's verdict was that he was entirely healthy. 这名医生的判断是他完全是健康的。
2)另一个常用含义,表示“裁定,裁决,裁断”(In a court of law, the verdict is the decision that is given by the jury or judge at the end of a trial.)
🎬电影《真实故事》(True Story)中的台词提到:And the verdict was you're a liar. 而判决是,你是个骗子。
A Weibo user said that those who back Molly Tea's design should "study law first", arguing that there is no dispute as Louis Vuitton had already registered the logo.
一位微博用户直言,那些力挺茉莉奶白(Molly Tea)设计的人“先学学法律再说”,并强调路易威登(Louis Vuitton)早已注册该标志,事实清楚,毫无争议。
Another said Louis Vuitton is justified in defending its intellectual property and that other brands do not have the right to imitate it, regardless of their industry.
另一位网友则认为,路易威登(Louis Vuitton)捍卫自身知识产权合情合理,其他品牌无论身处哪个行业,都无权加以模仿。
justify
justify /ˈdʒʌs.tɪ.faɪ/ 表示“为…辩护;证明…正当(或有理、正确);是…的正当理由”,英文解释为“to give or to be a good reason for”举个🌰:I can't really justify taking another day off work. 我真的找不出理由再多休一天假了。
📍词根“just-”表示“公正”,“-ify”表示“使成为”。近义词:defend(辩护),同根词:justice(正义),常用短语:justify oneself(为自己辩护)
imitate
imitate /ˈɪm.ɪ.teɪt/ 表示“模仿,仿效”,英文解释为“to behave in a similar way to someone or something else, or to copy the speech or behaviour, etc. of someone or something”
类似的一个词:
📍mock表示“嘲笑;(为了取笑)模仿”,英文解释为“If someone mocks you, they show or pretend that they think you are foolish or inferior, for example by saying something funny about you, or by imitating your behaviour.”举个🌰:I thought you were mocking me. 我以为你在嘲笑我。
🎬电影《消失的爱人》(Gone Girl)中的台词提到:If you need to mock somebody, mock me. 如果你们要嘲弄什么人,嘲弄我。
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